How to Build Your Online Brand

Posted by Suzzane Edwards on January 15, 2013

 

Building an online brand is not only important for those who maintain an online business but also to any individual who wants to make their mark in the virtual world. However, it can be very challenging especially for people who don't have an idea of where to start. If you're one of these individuals then worry no more. With this guide, you'll gain all the information you need towards building your very own brand. Read along.

Show off your knowledge

To support your first big step, you need to do a smaller step this time. The next thing you could do is to participate on Q&A or question and answer sites. Provide quality answers to tons of questions and you won't even notice that your streadily building your brand. You never know, perhaps people will even refer you to others who have queries.

Create an active profile

There's a big difference between creating a profile and creating an active one. The second one refers to the contents of your profile. If there have been changes in in your life or your career, edit your current profile and add it up. This will show people that you really exist and your site is worth checking. These are the sites where you can put up your profile.

  • facebook.com
  • linkedin.com
  • profiles.google.com
  • twitter.com

Gain enough protection

What's the point of knowing how to build when you don't know how to protect your brand? That is why it is highly advisable to ensure that you, your information and your brand is highly protected all the time. There are tons people out there that are after your success and seeking help from sites such as reputation.com will be of great help. This site is focused on providing internet privacy services.

Go for the big ones

Have you ever seen websites being quoted on the news and you suddenly felt like you also wanted to be quoted by FOX, ABC or any other media branches? Indeed, it would be a great help to get that brand building started. Being visible on TV or even on the extras for free is an effective technique to create a stable base. It's also very helpful in terms of gaining more potential clients. These sites can assist you in that.

  • helpareporter.com
  • flacklist.com
  • mediakitty.com

Get a shorter URL

The last and final step towards building your brand would be getting a shorter and customized URL. This will be a great partner to the protection services you got. A shorter URL is also effective especially when incorporating it to post and tweets. Because the URL is straight and direct, people will easily realize that you're really out there to make a buzz.

It is a big challenge for every entrepreneur to build their own brand. Aside from knowing the right techniques, you should also keep in mind that this won't happen in just a snap. Building a brand calls for extreme exertion of effort, a good dose of patience and of course, the application of these effective techniques.

This is a guest post by Suzzane Edwards, a tech blogger who also writes for online businesses. To learn more please visit this link.

 
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