Search engine optimization (SEO) is one of the most important principals in internet marketing. Setting your website up to be the most attractive site in your industry can help your website garner positive attention from search engines like Google, which in turn can increase your page rank. Since sites at the top of search returns get the most traffic, it is integral to businesses that they rank highly on searches. This is where SEO articles can help.
How to Get Free SEO Articles
The only way to get anything for free is to do it yourself, so be prepared to write. And be prepared to write well. Recently, search engines have developed ways to discover if articles on a website are bogus. Because many businesses hire non-native writers to provide (poorly written) articles containing a certain number of keywords -- only to boost the number of times keywords appear on the websites -- Google and other search engines have caught on to the unfair practice and will not count the articles toward the page rank.
This means that writing your own articles may be a more arduous task than you expected. Articles must be well-written with few grammatical, spelling and punctuation errors. They must flow well, and they must be completely original. Of course, you can base your articles on internet research, but you cannot copy articles or phrases (without crediting the author). Keywords can be used, but they need to be naturally used in the article -- none of the old ideas of placing three keywords per paragraph work anymore. The writing will, honestly, take some talent or a lot of hard work.
Hiring a Freelance Writer
If you are not prepared to put the time into writing a well-developed, error-free article, you could hire an SEO-article freelance writer to provide you with excellent articles. The bonus to hiring a talented writer is that your articles will both increase your page rankandmake your website more attractive to visitors. Because there is too much fluff on the internet -- which search engines and searchers realize -- producing a site without fluff will be welcome to the search engines and to your potential customers.
Freelance writers advertise on many venues, but some of the most popular freelance sites are freelance.com, guru.com and elance.com. Each of these sites allows you to judge a writer's skill and experience based on samples, or portfolios, and on how highly they are rated by previous job providers. As you debate who you wish to hire, it is important to remember that you may get what you pay for -- hiring inexperienced writers for very low fee may leave you with a poor-quality writer. However, you may luck out and find an excellent writer willing to produce great articles for a low fee, mostly for writing experience. Only you can distinguish a writer's work ethic, so be careful in your hiring process.
Overall, free SEO articles are possible if you are willing and able to put forth some writing effort. So, brush off the thesaurus and write some quality articles to draw in the positive attention from search engines and customers.